Tamzid is a highly experienced SEO content writer serving 100+ international businesses and individual clients. He currently holds the Top Rated Freelancer badge on Upwork and the Level 1 Seller badge on Fiverr. Tamzid was also featured on Ranktracker and Upwork.

SEO Content Writing Tips

Let’s look at the key content writing tips to get your blogs appear higher in the SERP:

1. Keep the Intro Short But Engaging

Keep the intro short within 70-80 words.

Don’t go for introductions that are too long (those days are gone.)

Write it in a manner that readers feel intrigued to read further.

You can start with a question that highlights key pain points or the benefits that the audience may experience employing your strategies.

Here is an ideal intro example from my blog 9 Benefits of Being a Writer [You Wish You Knew Earlier] featured on Upwork

You can also start off with statistical information to catch the reader’s attention and force them to read further down the post.

Below is an intro example from my mentor Brian Dean.

Screenshot from: Backlinko

2. Don’t Paraphrase Other Blogs

Create absolutely unique content based on your personal experience.

One of the biggest issues with 80% of bloggers today is that they obtain information from the first 10 articles on Google.

Readers expect different and unique data from different websites they spend their time on.

If all websites are paraphrased clones of each other, readers will be disappointed and won’t get anything new.

That’s what Google’s Helpful content update is all about.

If you’re not sharing something new and not offering something that genuinely helps your audience, you’re not going to do well and may very well be dropped from the search.

That’s why it’s crucial to put out your own views no matter what.

Avoid copying and pasting ideas from the first 10 blogs on Google SERP.

But how do you get unique content then?

Here are some tips:

Interview someone in your niche and share their experiences.
Share your own experience.
Create polls to gather information.
Research on YouTube.
Use Reddit or LinkedIn to gather personal opinions from everyday people about the problems they faced and the solutions they used.
You can perform original research by collecting user data yourself. For example, create a poll or post a question on a Facebook group related to your niche. If your niche is bicycles, you may ask what problems riders face while riding a bicycle. This way, you can learn about the pain points of the masses and gather genuine data. When you write your content addressing these problems, it would be genuinely ‘helpful’ content.
Do an experiment yourself. For instance, while writing bicycle reviews, you can try each of the bicycles yourself and explain the pros and cons you faced.

3. Create Short and Fluff Free Content

Only add information that is relevant and keep the content under each heading/sub-heading as short as possible with precise use of words.

Don’t use fluff
Don’t lengthen the content with over-dramatic expressions

4. Use Bullets and Lists Within Your Content

Bullets help readers skim through the information fast.

Have at least one bullet list and one numbered list for a 1000-word post.

Use bullets to explain things easily, especially if you’re discussing a step-by-step process or a list of things.

According to a recent research by SEMRUSH, in contrast to the most common type of article (68%) which typically underperforms, those that include 3-4 lists tend to perform better across all metrics.

5. Use Statistical Data to Validate Your Points

Incorporating statistical data into your writing validates your assertions and lends greater credibility to your work.

Use as much statistical data as possible where necessary.

Here is an example from one of my previous blogs.

Here I used stats to show how a freelance writer can move to a cheaper country to take advantage of the lower cost of living.

Never forget to visualize the data in an interactive manner. A simple Canva template can do it.

6. Use Synonyms for the Mostly Used Keywords

To enhance the vocabulary and avoid repetition, employ various synonyms for commonly used words in the content.

Use CTRL+F and search for a word in Google Docs to determine how frequently it appears in the text. Typically, the main keyword is the most frequently used word.

For instance, in content-related writing, the term “writing” is commonly used. To avoid monotony, substitute “writing” with words such as “crafting,” “creating content,” “wordsmithing,” and others. It is critical to ensure that the synonyms fit the context and do not seem forced.

7. Use Small, Easy to Understand Sentences

To avoid lengthy sentences, attempt to split them up into multiple shorter sentences.

Small sentences help readers internalize information easily.

I am closely studying Backlinko and its writing style. Take a look at their blog, where each piece of content consists of small sentences.

Note: (Don’t try too hard or make it look forceful, if some long sentences are needed for better flow or to explain something easily, then use it.)

Here is an example:

And another

Final Thoughts

So, yeah those were my 7 uncommon SEO content writing tips.

Now, I want to hear what you have to say!

Do you have any new ideas you want me to include?

Do share your thoughts in the comment section below.

7 Unconventional SEO Content Writing Tips for Better Ranking